Make sign up simple and easy to find. Put it visibly on the top half of the front page and watch it grow. Segment the email lists (genre, location) to fight email burnout; Produce and send great e-cards. The best ones get forwarded to others; Make the web site a destination by keeping it updated and including news, giveaways, polls and things to make it worth visiting; Put your promo online in downloadable form for easy access by the media and the fans; Enable and encourage others to do the promo for you. Ask fans to put up flyers and send out emails. Put a poster online as a free downloadable PDF for fans to use; Create, utilize and reward a street team; Talk to people and take informal polls. Survey the audience via email, on the web and at shows; Add a free poll to the web site or blog via http://www.yourfreepoll.com; Get every free listing everywhere possible no matter how obscure or far away. Maintain an extensive “listings” email list and use it; enhance the value of press releases by always attaching a photo or graphic file or a link to one; aggressively seek sponsorships.

Big sponsorships are great, but no sponsorship is too small to consider even if its just cross promotion in ads or free give aways; Always think as a brand that needs to be defined, marketed, and protected; Try local cable TV. Some local spots on Fuse or other targeted channels go for as little as $7 each. Check out Spotrunner, dMarc or the local cable company; Try local internet advertising via Google Adsense, Facebook or local web sites; Advertise on internet radio and blogs that serve the market.

Somebody has told me that a website called Beatport is a pretty good online music composer, although I have not tried it myself. They seem to have a pretty decent online music composer, but so far it does not seem like any kind of “social music composer” website. These types of websites are more community oriented where something like Beatport seemss to be more individual oriented, where the site serves as a tool to the individual composer instead of offering a community for them to express themselves.

However, there is one website I am a member of that is leading the charge amongst social music production websites and online music composers. The community is called Sonic Producer, and like Beatport and other sites it centers around their online music composer. The Sonic Producer online beat maker is impressive all around. Perfect for beginners, they stripped out the complicated technical controls that most desktop software, allowing beginners to get right to making your own beats online. While the beat maker software is worth twice as much as the $29 membership fee alone, that’s not even where the value lies.

Don’t get me wrong, the beat maker has 16 tracks, 8 DJ pads, instrument support, keyboard sets, thousands of preset sounds and loops, mp3 export capability, and more… The value lies in the vast pool of knowledge right at your fingertips. They offer with membership THOUSANDS of video lessons on making your own music, allowing beginners to reach an advanced skill level very quickly. They also have superb customer service, and for those with doubts, they will return your money if you are not satisfied, which is highly unlikely after all the effort they put in. If you want to learn more about this website, check out Beat Makers Online.

John Paul is a personal improvement author who has a passion for music, love, and fitness.

To learn more about making beats and composing music online, check out Beat Makers Online.

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